Our vision
To offer a class Christian and Business Television Coverage that affects the spiritual, emotional and physical lives of the peoples of the continent of Africa and beyond.

Mission
We shall utilize the human, technological, social, economic and financial resources that shall be available to produce the most fulfilling Television Programs that increasingly appeal to our viewership. This will be achieved through:

Provision of affordable products and services that consistently meet or exceed our audience expectations
Keeping the Christian values that also seek to satisfy the moral and societal standards
Creating superior value for our customers while fulfilling other stakeholder’s expectations.

Values

Provision of affordable products and services that consistently meet or exceed our audience expectations
Keeping the Christian values that also seek to satisfy the moral and societal standards
Creating superior value for our customers while fulfilling other stakeholder’s expectations