Anita Hlazo is the owner of Afrogrunge, a brand that was inspired by her personal experiences of what it felt like to be a black girl in Cape Town, who identified with a lifestyle of the less travelled.<\/p>\n
The Cape Peninsula University of Cape Town (CPUT) graduate started in the fashion design business in 2018.<\/p>\n
She was driven by a lack of acceptance, representation and understanding of how she chose to express herself.<\/p>\n
\u201cSince opening my company, I have showcased at the South African Fashion Week, as an emerging creative in collaboration in 2018.<\/p>\n
\u201cI dressed influencer Abongwe Qobeka for Afropunk Joburg 2018 and the outfit was captured by photographer Trevor Sturmaan and the image landed on Vogue UK,\u201d she said.<\/p>\n
Hlazo has also worked with music artist Moonchild Sanelly on a collaborative outfit found in her song\u2019s music video.<\/p>\n
She said her biggest achievement was working with street-wear giants who focused on women in the creative space like Nike Woman and Redbat Posse.<\/p>\n
\u201cI would love to reach an international audience physically. It will be an eye-opening experience and honestly mind-blowing to have dreamt of creating Afrogrunge as a need to fit in and now have it presented on a global stage,\u201d she said.<\/p>\n
Hlazo is currently on a mission to raise R60 000 to cover the costs for the trip to London.<\/p>\n
\u201cI am in the process of applying for funding, asking for donations and will hold various fundraising events throughout the months leading up to October,\u201d she said.<\/p>\n","protected":false},"excerpt":{"rendered":"
A Delft fashion designer has been shortlisted to showcase at the Africa Fashion Week in London in October.<\/p>\n","protected":false},"author":12963,"featured_media":27933,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[35,36],"tags":[7,37,38],"class_list":{"0":"post-27936","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-fashion","8":"category-lifestyle","9":"tag-apie-project","10":"tag-fashion","11":"tag-lifestyle"},"yoast_head":"\n