{"id":30884,"date":"2023-07-16T10:30:04","date_gmt":"2023-07-16T10:30:04","guid":{"rendered":"https:\/\/appsaf.apieproject.com\/news\/?p=30884"},"modified":"2023-07-16T10:30:06","modified_gmt":"2023-07-16T10:30:06","slug":"how-e-commerce-and-smes-are-transforming-africas-fashion-industries","status":"publish","type":"post","link":"https:\/\/appsaf.apieproject.com\/news\/2023\/07\/16\/how-e-commerce-and-smes-are-transforming-africas-fashion-industries\/","title":{"rendered":"How E-Commerce And SMEs Are Transforming Africa\u2019s Fashion Industries"},"content":{"rendered":"<p>Please join us on Wednesday, July 19 at 16:00 BST \/ 11:00 EDT for #BoFLIVE as BoF\u2019s head of content strategy, Robin Mellery-Pratt is joined by Samuel Mensah, founder of Ananse, and Chioma Nwagboso of the Mastercard foundation, along with her colleague Mercy Mutua, head of access to Finance at the Mastercard Foundation, to discover how entrepreneurship, access to finance and technology as well as the potential of the AfCFTA trade agreement are transforming business opportunities in Africa.<\/p>\n<p>Featuring Samuel Mensah, chief executive of Ananse Africa, Chioma Nwagboso, programme lead, Creatives, Mastercard Foundation and Mercy Mutua, head of access to Finance at the Mastercard Foundation in conversation with BoF\u2019s head of content strategy Robin Mellery-Pratt.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>If you don\u2019t already have Zoom installed on your device, make sure to install Zoom for desktop devices now. If you need to connect via a mobile device, you can install the Zoom app ahead of time<\/p>\n","protected":false},"author":12963,"featured_media":30881,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[35,36],"tags":[7,37,38],"class_list":{"0":"post-30884","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-fashion","8":"category-lifestyle","9":"tag-apie-project","10":"tag-fashion","11":"tag-lifestyle"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How E-Commerce And SMEs Are Transforming Africa\u2019s Fashion Industries - APIE NEWS<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/appsaf.apieproject.com\/news\/2023\/07\/16\/how-e-commerce-and-smes-are-transforming-africas-fashion-industries\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How E-Commerce And SMEs Are Transforming Africa\u2019s Fashion Industries - APIE NEWS\" \/>\n<meta property=\"og:description\" content=\"If you don\u2019t already have Zoom installed on your device, make sure to install Zoom for desktop devices now. If you need to connect via a mobile device, you can install the Zoom app ahead of time\" \/>\n<meta property=\"og:url\" content=\"https:\/\/appsaf.apieproject.com\/news\/2023\/07\/16\/how-e-commerce-and-smes-are-transforming-africas-fashion-industries\/\" \/>\n<meta property=\"og:site_name\" content=\"APIE NEWS\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/facebook.com\/apieproject\" \/>\n<meta property=\"article:published_time\" content=\"2023-07-16T10:30:04+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-07-16T10:30:06+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/appsaf.apieproject.com\/news\/wp-content\/uploads\/sites\/29\/2023\/07\/TOVASQ7Q2NDNFODOYS7X56ILLQ-2be267e05dbe6d750c3134bbd816fc33.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"600\" \/>\n\t<meta property=\"og:image:height\" content=\"338\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"staff\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@apieproject\" \/>\n<meta name=\"twitter:site\" content=\"@apieproject\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"staff\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/appsaf.apieproject.com\/news\/2023\/07\/16\/how-e-commerce-and-smes-are-transforming-africas-fashion-industries\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/appsaf.apieproject.com\/news\/2023\/07\/16\/how-e-commerce-and-smes-are-transforming-africas-fashion-industries\/\"},\"author\":{\"name\":\"staff\",\"@id\":\"https:\/\/appsaf.apieproject.com\/news\/#\/schema\/person\/399517cac378948cd7b39086f9ddc2a7\"},\"headline\":\"How E-Commerce And SMEs Are Transforming Africa\u2019s Fashion Industries\",\"datePublished\":\"2023-07-16T10:30:04+00:00\",\"dateModified\":\"2023-07-16T10:30:06+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/appsaf.apieproject.com\/news\/2023\/07\/16\/how-e-commerce-and-smes-are-transforming-africas-fashion-industries\/\"},\"wordCount\":123,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/appsaf.apieproject.com\/news\/#organization\"},\"image\":{\"@id\":\"https:\/\/appsaf.apieproject.com\/news\/2023\/07\/16\/how-e-commerce-and-smes-are-transforming-africas-fashion-industries\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/appsaf.apieproject.com\/news\/wp-content\/uploads\/sites\/29\/2023\/07\/TOVASQ7Q2NDNFODOYS7X56ILLQ-2be267e05dbe6d750c3134bbd816fc33.jpg\",\"keywords\":[\"apie project\",\"fashion\",\"lifestyle\"],\"articleSection\":[\"Fashion\",\"Lifestyle\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/appsaf.apieproject.com\/news\/2023\/07\/16\/how-e-commerce-and-smes-are-transforming-africas-fashion-industries\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/appsaf.apieproject.com\/news\/2023\/07\/16\/how-e-commerce-and-smes-are-transforming-africas-fashion-industries\/\",\"url\":\"https:\/\/appsaf.apieproject.com\/news\/2023\/07\/16\/how-e-commerce-and-smes-are-transforming-africas-fashion-industries\/\",\"name\":\"How E-Commerce And SMEs Are Transforming Africa\u2019s Fashion Industries - APIE NEWS\",\"isPartOf\":{\"@id\":\"https:\/\/appsaf.apieproject.com\/news\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/appsaf.apieproject.com\/news\/2023\/07\/16\/how-e-commerce-and-smes-are-transforming-africas-fashion-industries\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/appsaf.apieproject.com\/news\/2023\/07\/16\/how-e-commerce-and-smes-are-transforming-africas-fashion-industries\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/appsaf.apieproject.com\/news\/wp-content\/uploads\/sites\/29\/2023\/07\/TOVASQ7Q2NDNFODOYS7X56ILLQ-2be267e05dbe6d750c3134bbd816fc33.jpg\",\"datePublished\":\"2023-07-16T10:30:04+00:00\",\"dateModified\":\"2023-07-16T10:30:06+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/appsaf.apieproject.com\/news\/2023\/07\/16\/how-e-commerce-and-smes-are-transforming-africas-fashion-industries\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/appsaf.apieproject.com\/news\/2023\/07\/16\/how-e-commerce-and-smes-are-transforming-africas-fashion-industries\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/appsaf.apieproject.com\/news\/2023\/07\/16\/how-e-commerce-and-smes-are-transforming-africas-fashion-industries\/#primaryimage\",\"url\":\"https:\/\/appsaf.apieproject.com\/news\/wp-content\/uploads\/sites\/29\/2023\/07\/TOVASQ7Q2NDNFODOYS7X56ILLQ-2be267e05dbe6d750c3134bbd816fc33.jpg\",\"contentUrl\":\"https:\/\/appsaf.apieproject.com\/news\/wp-content\/uploads\/sites\/29\/2023\/07\/TOVASQ7Q2NDNFODOYS7X56ILLQ-2be267e05dbe6d750c3134bbd816fc33.jpg\",\"width\":600,\"height\":338},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/appsaf.apieproject.com\/news\/2023\/07\/16\/how-e-commerce-and-smes-are-transforming-africas-fashion-industries\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/appsaf.apieproject.com\/news\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"How E-Commerce And SMEs Are Transforming Africa\u2019s Fashion Industries\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/appsaf.apieproject.com\/news\/#website\",\"url\":\"https:\/\/appsaf.apieproject.com\/news\/\",\"name\":\"APIE NEWS\",\"description\":\"PANAFRICANISM NEWS PORTAL\",\"publisher\":{\"@id\":\"https:\/\/appsaf.apieproject.com\/news\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/appsaf.apieproject.com\/news\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/appsaf.apieproject.com\/news\/#organization\",\"name\":\"APIE PROJECT\",\"url\":\"https:\/\/appsaf.apieproject.com\/news\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/appsaf.apieproject.com\/news\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/appsaf.apieproject.com\/news\/wp-content\/uploads\/sites\/29\/2022\/07\/logo-R-TransparentBackground.png\",\"contentUrl\":\"https:\/\/appsaf.apieproject.com\/news\/wp-content\/uploads\/sites\/29\/2022\/07\/logo-R-TransparentBackground.png\",\"width\":512,\"height\":512,\"caption\":\"APIE PROJECT\"},\"image\":{\"@id\":\"https:\/\/appsaf.apieproject.com\/news\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/facebook.com\/apieproject\",\"https:\/\/x.com\/apieproject\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/appsaf.apieproject.com\/news\/#\/schema\/person\/399517cac378948cd7b39086f9ddc2a7\",\"name\":\"staff\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/appsaf.apieproject.com\/news\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/5386283c5db150efe261184bd59f072a?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/5386283c5db150efe261184bd59f072a?s=96&d=mm&r=g\",\"caption\":\"staff\"},\"url\":\"https:\/\/appsaf.apieproject.com\/news\/author\/staff\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"How E-Commerce And SMEs Are Transforming Africa\u2019s Fashion Industries - APIE NEWS","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/appsaf.apieproject.com\/news\/2023\/07\/16\/how-e-commerce-and-smes-are-transforming-africas-fashion-industries\/","og_locale":"en_US","og_type":"article","og_title":"How E-Commerce And SMEs Are Transforming Africa\u2019s Fashion Industries - APIE NEWS","og_description":"If you don\u2019t already have Zoom installed on your device, make sure to install Zoom for desktop devices now. If you need to connect via a mobile device, you can install the Zoom app ahead of time","og_url":"https:\/\/appsaf.apieproject.com\/news\/2023\/07\/16\/how-e-commerce-and-smes-are-transforming-africas-fashion-industries\/","og_site_name":"APIE NEWS","article_publisher":"https:\/\/facebook.com\/apieproject","article_published_time":"2023-07-16T10:30:04+00:00","article_modified_time":"2023-07-16T10:30:06+00:00","og_image":[{"width":600,"height":338,"url":"https:\/\/appsaf.apieproject.com\/news\/wp-content\/uploads\/sites\/29\/2023\/07\/TOVASQ7Q2NDNFODOYS7X56ILLQ-2be267e05dbe6d750c3134bbd816fc33.jpg","type":"image\/jpeg"}],"author":"staff","twitter_card":"summary_large_image","twitter_creator":"@apieproject","twitter_site":"@apieproject","twitter_misc":{"Written by":"staff","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/appsaf.apieproject.com\/news\/2023\/07\/16\/how-e-commerce-and-smes-are-transforming-africas-fashion-industries\/#article","isPartOf":{"@id":"https:\/\/appsaf.apieproject.com\/news\/2023\/07\/16\/how-e-commerce-and-smes-are-transforming-africas-fashion-industries\/"},"author":{"name":"staff","@id":"https:\/\/appsaf.apieproject.com\/news\/#\/schema\/person\/399517cac378948cd7b39086f9ddc2a7"},"headline":"How E-Commerce And SMEs Are Transforming Africa\u2019s Fashion Industries","datePublished":"2023-07-16T10:30:04+00:00","dateModified":"2023-07-16T10:30:06+00:00","mainEntityOfPage":{"@id":"https:\/\/appsaf.apieproject.com\/news\/2023\/07\/16\/how-e-commerce-and-smes-are-transforming-africas-fashion-industries\/"},"wordCount":123,"commentCount":0,"publisher":{"@id":"https:\/\/appsaf.apieproject.com\/news\/#organization"},"image":{"@id":"https:\/\/appsaf.apieproject.com\/news\/2023\/07\/16\/how-e-commerce-and-smes-are-transforming-africas-fashion-industries\/#primaryimage"},"thumbnailUrl":"https:\/\/appsaf.apieproject.com\/news\/wp-content\/uploads\/sites\/29\/2023\/07\/TOVASQ7Q2NDNFODOYS7X56ILLQ-2be267e05dbe6d750c3134bbd816fc33.jpg","keywords":["apie project","fashion","lifestyle"],"articleSection":["Fashion","Lifestyle"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/appsaf.apieproject.com\/news\/2023\/07\/16\/how-e-commerce-and-smes-are-transforming-africas-fashion-industries\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/appsaf.apieproject.com\/news\/2023\/07\/16\/how-e-commerce-and-smes-are-transforming-africas-fashion-industries\/","url":"https:\/\/appsaf.apieproject.com\/news\/2023\/07\/16\/how-e-commerce-and-smes-are-transforming-africas-fashion-industries\/","name":"How E-Commerce And SMEs Are Transforming Africa\u2019s Fashion Industries - APIE NEWS","isPartOf":{"@id":"https:\/\/appsaf.apieproject.com\/news\/#website"},"primaryImageOfPage":{"@id":"https:\/\/appsaf.apieproject.com\/news\/2023\/07\/16\/how-e-commerce-and-smes-are-transforming-africas-fashion-industries\/#primaryimage"},"image":{"@id":"https:\/\/appsaf.apieproject.com\/news\/2023\/07\/16\/how-e-commerce-and-smes-are-transforming-africas-fashion-industries\/#primaryimage"},"thumbnailUrl":"https:\/\/appsaf.apieproject.com\/news\/wp-content\/uploads\/sites\/29\/2023\/07\/TOVASQ7Q2NDNFODOYS7X56ILLQ-2be267e05dbe6d750c3134bbd816fc33.jpg","datePublished":"2023-07-16T10:30:04+00:00","dateModified":"2023-07-16T10:30:06+00:00","breadcrumb":{"@id":"https:\/\/appsaf.apieproject.com\/news\/2023\/07\/16\/how-e-commerce-and-smes-are-transforming-africas-fashion-industries\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/appsaf.apieproject.com\/news\/2023\/07\/16\/how-e-commerce-and-smes-are-transforming-africas-fashion-industries\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/appsaf.apieproject.com\/news\/2023\/07\/16\/how-e-commerce-and-smes-are-transforming-africas-fashion-industries\/#primaryimage","url":"https:\/\/appsaf.apieproject.com\/news\/wp-content\/uploads\/sites\/29\/2023\/07\/TOVASQ7Q2NDNFODOYS7X56ILLQ-2be267e05dbe6d750c3134bbd816fc33.jpg","contentUrl":"https:\/\/appsaf.apieproject.com\/news\/wp-content\/uploads\/sites\/29\/2023\/07\/TOVASQ7Q2NDNFODOYS7X56ILLQ-2be267e05dbe6d750c3134bbd816fc33.jpg","width":600,"height":338},{"@type":"BreadcrumbList","@id":"https:\/\/appsaf.apieproject.com\/news\/2023\/07\/16\/how-e-commerce-and-smes-are-transforming-africas-fashion-industries\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/appsaf.apieproject.com\/news\/"},{"@type":"ListItem","position":2,"name":"How E-Commerce And SMEs Are Transforming Africa\u2019s Fashion Industries"}]},{"@type":"WebSite","@id":"https:\/\/appsaf.apieproject.com\/news\/#website","url":"https:\/\/appsaf.apieproject.com\/news\/","name":"APIE NEWS","description":"PANAFRICANISM NEWS PORTAL","publisher":{"@id":"https:\/\/appsaf.apieproject.com\/news\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/appsaf.apieproject.com\/news\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/appsaf.apieproject.com\/news\/#organization","name":"APIE PROJECT","url":"https:\/\/appsaf.apieproject.com\/news\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/appsaf.apieproject.com\/news\/#\/schema\/logo\/image\/","url":"https:\/\/appsaf.apieproject.com\/news\/wp-content\/uploads\/sites\/29\/2022\/07\/logo-R-TransparentBackground.png","contentUrl":"https:\/\/appsaf.apieproject.com\/news\/wp-content\/uploads\/sites\/29\/2022\/07\/logo-R-TransparentBackground.png","width":512,"height":512,"caption":"APIE PROJECT"},"image":{"@id":"https:\/\/appsaf.apieproject.com\/news\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/facebook.com\/apieproject","https:\/\/x.com\/apieproject"]},{"@type":"Person","@id":"https:\/\/appsaf.apieproject.com\/news\/#\/schema\/person\/399517cac378948cd7b39086f9ddc2a7","name":"staff","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/appsaf.apieproject.com\/news\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/5386283c5db150efe261184bd59f072a?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/5386283c5db150efe261184bd59f072a?s=96&d=mm&r=g","caption":"staff"},"url":"https:\/\/appsaf.apieproject.com\/news\/author\/staff\/"}]}},"_links":{"self":[{"href":"https:\/\/appsaf.apieproject.com\/news\/wp-json\/wp\/v2\/posts\/30884","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/appsaf.apieproject.com\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/appsaf.apieproject.com\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/appsaf.apieproject.com\/news\/wp-json\/wp\/v2\/users\/12963"}],"replies":[{"embeddable":true,"href":"https:\/\/appsaf.apieproject.com\/news\/wp-json\/wp\/v2\/comments?post=30884"}],"version-history":[{"count":1,"href":"https:\/\/appsaf.apieproject.com\/news\/wp-json\/wp\/v2\/posts\/30884\/revisions"}],"predecessor-version":[{"id":31064,"href":"https:\/\/appsaf.apieproject.com\/news\/wp-json\/wp\/v2\/posts\/30884\/revisions\/31064"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/appsaf.apieproject.com\/news\/wp-json\/wp\/v2\/media\/30881"}],"wp:attachment":[{"href":"https:\/\/appsaf.apieproject.com\/news\/wp-json\/wp\/v2\/media?parent=30884"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/appsaf.apieproject.com\/news\/wp-json\/wp\/v2\/categories?post=30884"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/appsaf.apieproject.com\/news\/wp-json\/wp\/v2\/tags?post=30884"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}