{"id":3518,"date":"2022-03-22T21:08:51","date_gmt":"2022-03-22T21:08:51","guid":{"rendered":"https:\/\/appsaf.apieproject.com\/news\/?p=3518"},"modified":"2022-03-22T21:08:52","modified_gmt":"2022-03-22T21:08:52","slug":"dhl-unveils-collaboration-with-footwear-brand-veldskoen","status":"publish","type":"post","link":"https:\/\/appsaf.apieproject.com\/news\/2022\/03\/22\/dhl-unveils-collaboration-with-footwear-brand-veldskoen\/","title":{"rendered":"DHL unveils collaboration with footwear brand Veldskoen"},"content":{"rendered":"<p>Over the years, DHL has released several unexpected fashion collaborations, including a T-shirt with Vetements, which made its debut on the Paris catwalk in 2016, and a limited-edition sneaker with Budapester to commemorate its 50th anniversary.<\/p>\n<p>DHL\u2019s latest fashion partnership is with South African footwear company, Veldskoen, with the launch of a new limited-edition shoe dubbed \u2018Dear Everyone,\u2019 which will be available via a drop lottery system, with people wanting to buy having until April 15 to register at DHLxVeldskoen.com.<\/p>\n<p>There are just 365 pairs of the unique, handcrafted shoe up for grabs, which were unveiled in London on March 17, and will be on display at Selfridges for four days within two exclusive branded windows.<\/p>\n<p>Each pair of DHL x Veldskoen \u2018Dear Everyone\u2019 shoes goes through a process that sees 66 pairs of hands handcrafting the shoe in Durban, South Africa, and features a mural on the side panels by local artist Reggie Kumalo, incorporating the campaign messaging, as well as subtle South African references.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Logistics group DHL Express is continuing its foray into high fashion with its first collaboration with an African brand, footwear company Veldskoen.<\/p>\n","protected":false},"author":12963,"featured_media":3515,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[35,36],"tags":[7,37,38],"class_list":{"0":"post-3518","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-fashion","8":"category-lifestyle","9":"tag-apie-project","10":"tag-fashion","11":"tag-lifestyle"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>DHL unveils collaboration with footwear brand Veldskoen - APIE NEWS<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/appsaf.apieproject.com\/news\/2022\/03\/22\/dhl-unveils-collaboration-with-footwear-brand-veldskoen\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" 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