In an effort to share future-proof business prototypes, procure access to trade finance, advance creative export and standards, and promote data-led understanding of creative trade; the event witnessed intensive workshops on four core areas of creative enterprise, film, music, dance and fashion.
On the other hand, the intensive and engaging workshop-led programme was hosted by distinct industry steers like Country Manager for Paramount Africa in Nigeria and Co-Founder of the ACM, Bada Akintunde-Johnson; Ernest Audu, Head of Global Business, The Bridgelight (New York); Yemisi Falaye, Entertainment Lawyer; Marc Byers, Strategic Advisor at AMP Global Technologies among others.
Speaking during an interview, Country Manager for Paramount Africa in Nigeria and Co-Founder of the ACM, Bada Akintunde-Johnson, added that ACM seeks to bolster the foundations of Africa’s creative ecosystem for profitability, sustainability, and adequate global recognition.